SHANGHAI , June 15, 2023 /PRNewswire/ -- Infinix has proven itself in the global market by being ranked 45th in China's Top 50 Global Brand Builders in 2023 by the prestigious Kantar Brands . Infinix has been recognized as a Kantar BrandZ rising star among China's global brand manufacturers in 2022. Such continued recognition demonstrates the brand's efforts to earn the trust and loyalty of customers, resulting in a strong value associated with the Infinix brand.
"We are extremely proud to receive this award from Kantar Brands, which recognizes our ability to create engaging and meaningful brand stories that resonate with our global customer base. We are deeply grateful to our loyal fans around the world. We embrace style and positivity in our commitment to empowering youth through innovative technology," said Haik Hu. CMO at Infinix .
Building the Infinix brand
Infinix has successfully expanded into more than 70 global markets by offering high-quality products that combine exceptional performance with advanced design. The brand has gained popularity by introducing new technologies like the revolutionary 180W Thunder Charge on the ZERO ULTRA smartphone. Infinix has partnered with renowned audio brand JBL to deliver exceptional sound quality through the 'Sound by JBL' partnership on the Infinix NOTE 30 series. There are more such collaborations, as well as collaboration with the Tesla Science Center. It has increased Infinix's profile among young consumers globally.
Kantar Brands analyzes comprehensive brand equity research data covering millions of consumers and thousands of brands across multiple industries to identify and understand the growth strategies of the world's most valuable brands. In the year In 2022, Infinix was awarded the Rising Star Award among China's global brand developers. This year's ranking confirms Infinix's remarkable growth from a rising star to a global influencer brand favored by young consumers around the world.
Infinix is committed to developing a strong and unique brand identity that appeals to youth worldwide. In addition, the company offers innovative and high-quality technology to young consumers. This unwavering commitment has resulted in a passionate and widespread fan base across the globe, cementing Infinix's position as a truly globally recognized brand. Looking ahead, Infinix aims to further expand its global presence and become a high-tech brand and leader with significant global impact.
About Infinix
In the year Founded in 2013, Infinix Mobility is a brand that designs, manufactures and markets a growing portfolio of smart devices worldwide under the Infinix brand. With a global presence in over 70 countries, Infinix is committed to creating a strong and globally recognizable brand identity that resonates with today's young consumers who demand advanced, innovative technologies and modern device designs at affordable prices.
For more information, visit: https://www.infinixmobility.com/
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