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- OPPO and BMW have joined forces to integrate the OPPO Find N3 series as a digital key for compatible BMW vehicles, redefining the driving experience. The partnership extends to the 2023/2024 Middle East Trophy, which highlights the combination of advanced technology and high-speed racing.
Dubai, United Arab Emirates – Global technology brand OPPO and automotive industry leader BMW have entered into an innovative collaboration to redefine the driving experience. As part of this innovative initiative, OPPO's Find N3 acts as a digital key for eligible BMW vehicles, allowing users to easily control the locking and unlocking of the vehicle from their OPPO smartphone.
The partnership extends to the 2023/2024 Middle East Trophy organized by AGMC Racing and promoted by AGMC, the BMW Group's official importer in Dubai, Sharjah and the Northern Emirates. The championship promises exciting races in popular destinations such as Kuwait, Dubai and Abu Dhabi, which showcase the best endurance racing in the Middle East.
This collaboration between OPPO and AGMC BMW ushers in a new era of merging technology and automotive excellence, promising an unparalleled driving experience for users and enthusiasts.
OPPO MEA President Chi Zhou said: “We are very excited about our partnership with BMW, which is a testament to our commitment to push the boundaries of speed, precision and innovation. Our mission is to provide users with a revolutionary driving experience that seamlessly combines mobility technology and automotive excellence."
As part of the collaboration, OPPO is offering fans an exclusive opportunity to participate and experience the Dubai 24-hour race series through a social media giveaway as part of the #RaceToCapture campaign. Ten lucky winners will have a chance to win tickets to the adrenaline-pumping event, which will include access to the dynamic fan zone and the prestigious AGMC BMW VIP lounge. Fans can use the hashtag #RaceToCapture and tag @OPPO on Facebook and @OPPOArabia on Instagram to enter the exciting competition as well as VIP tickets to the event. .
About OPPO:
OPPO is the world's leading smartphone brand. Since the introduction of the first mobile phone, Smiley Face, in 2008, OPPO has tirelessly pursued the perfect combination of aesthetic pleasure and innovative technology. Today, OPPO offers a wide range of smart devices, including the Find and Reno series. Apart from the devices, OPPO offers its users the ColorOS operating system and internet services such as OPPO Cloud and OPPO+. OPPO operates in more than 60 countries and regions and has more than 40,000 employees working to create a better life for customers around the world.
About OPPO MEA:
OPPO began development in the Middle East and Africa (MEA) region in 2015. OPPO is currently physically present in more than 13 markets in the region.
Based on feedback from local consumers in each country, OPPO has developed a product localization process that takes into account the different perspectives of each market, including product localization to better meet users' basic needs; Local marketing to better connect with new local consumers; and localizing talent to better understand local consumers and provide optimal customer service.
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